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网站建设好后需要做的维护
时间:2018-09-11 17:15:41
文章发布:SEO优化
原创作者:未知
来源:互联网

  网站建设首先从用户调研到数据整理和分析,以及网站规划方案的定制,到最终页面的设计、制作和方案开发,要花几个月的时间才能建立一个好的网站。网站建设是一项非常繁琐的工作。不幸的是,许多公司没有对反复设计和制造的网站给予足够的重视。至少有一半的公司网站没有经过更新和维护,经过多年的设计和生产。

  甚至一些Web服务器也遭到了攻击,页面内容被篡改后仍然没有察觉,而是网站服务提供商经过技术处理后发现的。这是一个严重的思想误区,即使在信息多元化促进多元化的今天,网站也不是单一的宣传展示渠道。但它仍然是互联网上的公司形象卡,许多用户首先通过网站了解公司。

  一、安全维护

  虽然有些公司,网站对其业务拓展的帮助并不大,只需要一个简单的网站就可以,还有很多公司根本就没有网站。但是既然已经设计制作了网站,就需要对其负责,因为它毕竟是企业在互联网上品牌形象的展示窗口。试想一下,当一个求职者,通过搜索引擎寻找公司官网初步了解公司的时候,打开的网站发现已经被篡改的面目全非,会有怎样的感受?

  同样的道理,一个初次合作的客户,想更深入了解下公司的业务和实力,打开网站后发现中病毒了,客户会不会心生疑惑呢?所以,如果真的没有时间去维护更新网站,或者觉得网站的用处不大,可以关闭网站。但是如果网站继续在运行,就一定要做好安全维护工作,确保不会给公司形象带来负面作用。

 西安网站建设

  二、内容维护

  经常更新内容的网站,给浏览的用户耳目一新的感觉,说明这个公司充满生机和活力,所以网站内容是应该经常更新的。而且从搜索引擎的角度出发,其也非常喜欢经常更新的网站,给予的认可和肯定是,当用户通过某些网站相关关键词搜索的时候,网站的自然排位就会很高。无疑的,这样会增加企业的曝光度,进而带来咨询量和成交量。网站内容经常更新的另外一个好处,是网站维护人员经常浏览网站,网站一旦发生非正常现象,就可以尽可能快的被发现。这里需要说明的一点是,网站内容是一个相对宽泛的说法,其不仅限于文字内容,还包括图片、视频等。网站内容更新并不是上传内容到网站页面上就可以,而是要充分考虑用户体验,比如加载速度、及各类终端的兼容等等。

  三、整站优化

  提及优化,很多人第一反应也许是搜索引擎自然排名,这里说的范围或许更大一些。优化的本意是不断改进,通过分析网站的流量数据,不断调整网站代码程序、内容、布局等,让其更有利于用户体验的提升。而且公司在不同时期,对网站的需求是不一样的,并非每次修改都需要重新设计制作,那么网站细枝末叶的调整修改,其就是网站优化的本职工作。网站的优化自然也包括面向搜索引擎的工作,合理的关键词布局、内容及链接建设等,是可以有效获得理想的自然排位的。应该说不存在的单纯的网站优化,其一定是配合网站安全维护和内容维护同步进行。


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